Real triggers.
Ranked by TVA.
Delivered Wednesdays.
Hiring velocity. AI penetration shifts. Funded and hiring. Stack moves. Practice ownership changes. Observable, time-bound, public triggers, for ops teams tired of "intent data."
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Five sections. One read.
Every Wednesday.
Hiring velocity
Companies posting senior roles in bursts. Series stage, role count, day-count window. Forward-rate spikes follow within 14–21 days.
SOURCE · FieldworkAI penetration
Functions crossing AI-skill thresholds week-over-week. Salary premiums per function. The leading indicator for buyer-readiness signals.
SOURCE · AI Penetration IndexFunded + hiring
Series A/B/C raised in the last 90 days that just opened their first VP Sales or Head of GTM. The cleanest TVA-9 trigger you can buy.
SOURCE · Crunchbase + FieldworkStack moves
Tools added or removed in the last 14 days at mid-market SaaS. Apollo → Clay swaps. ZoomInfo rip-outs. Common Room replacements.
SOURCE · BuiltWith + WappalyzerTrigger of the week
Highest TVA-scored signal of the week, with a worked example. One issue per month is a full Trigger → Asset walkthrough.
SOURCE · subagent/gtm methodologyWhat landed in inboxes this month.
Marketing crossed 17% AI. The Apollo → Clay swap is real.
- 4 Series C/B companies posting hiring bursts
- 23 mid-market companies replaced Apollo this week
- Trigger of the Week: practice-ownership change · TVA 9/9
Distyl, Modal, Vellum: VP Sales searches inside 60 days of funding.
- 14 funded-and-hiring companies cleared TVA score 8+
- Operations crossed 12% AI penetration for the first time
- Trigger of the Week: post-funding stack consolidation
Definitive Healthcare migrations: 47 practices changed hands in 30 days.
- 9 healthcare practices in their 90-day stack-decision window
- Trigger → Asset walkthrough: the practice-ownership calculator
- HubSpot Breeze activated at 14 mid-market SaaS
The newsletter is built on the same methodology we ship to customers.
Every trigger gets a TVA score: Specific (names, numbers, dates), Timely (last 30 days), Actionable (the recipient can act today). Below 7/9, we don't print it.
That same rubric runs inside every Subagent we build. The newsletter shows the signal. We build the system that turns it into outbound that ops teams forward.
Read the TVA framework →The Practice Ownership Change Trigger
47 healthcare practices changed ownership in the last 30 days. Each new owner is in the 90-day window where every tech stack decision gets re-opened, EHR, billing, RCM, marketing.
300K+ records validated monthly · 27,000+ active job postings tracked weekly · 700+ pages built · 2.4M+ healthcare provider records
Get triggers every Wednesday.
Free. Programmatic. No fluff. Same datasets and methodology we deploy for paying customers.
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